Be Unmarketable on Purpose!

Some Coaches Weren't Meant to Be Brands

Discover your archetype:

The Muse. The Mirror. The Oracle. The Anchor.

Each carries a different way of being felt, found, profitable, and fully yourself.

This isn't just about strategy.

It's about alignment.

Takes less than 5 minutes. Quietly clarifying.

You've been told to niche down, show up more, and sell with confidence.

But what if the reason that hasn't worked

…isn't because you're broken-

It's because you're oriented differently.

You're not uncoachable.

You're not inconsistent.

You're not invisible.

You're unmarketable.

On purpose.

Hi, I'm Paul Blanchard.

The more I worked on my brand, the less I loved coaching and the fewer clients I found. I realize this may not be the case for everyone, but if you can relate, you are probably a deeper and more transformational coach than most. I see you! 🤟

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